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Recent Newsletters
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Equestrian Professional's Horse Business Newsletter
Every week, our newsletter subscribers receive a free tip that they can use to immediately start growing and improving their horse business.
When you sign up for our newsletter you will also receive "The 10 Best Ways to Make Your Horse Business More Profitable" and you will automatically be included in our weekly drawings for a FREE ONE YEAR MEMBERSHIP to Equestrian Professional.com! Winners are announced every week in the Newsletter so be sure to check every issue!
Att: If you are already a member of Equestrian Professional.com and your name is drawn - Don't Worry! We'll give you an extra year added to your current membership!
Our Tip of The Week is provided free of charge by Equestrian Professional.com to provide support to horse professionals around the globe. There is no charge and both members and non-members can sign up by entering their information below.
Recent Tips from our Newsletters are posted below.
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Cooperation is "A Horse That Can Fly"
"If you want to be incrementally better: Be competitive. If you want to be exponentially better: Be cooperative." Last weekend I had the opportunity to attend a gathering of various equestrian industry experts who all use social media in their marketing. The attendees ranged from equine and equine related business owners, marketing, public relations and entertainment folks, to communications experts from top equestrian associations and several of the nation's largest . . . More
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How Google Going Social Affects Your Horse Business
Google has entered the social media arena with two new platforms that are important to horse businesses. The first is Google Social Search and the second is called Google Buzz. While these two products work differently, they have similar implications for business owners -- they affect what your current and potential customers potentially see about you and your competition online. . . . More
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What Poker & the Horse Business Have In Common
Elisabeth McMillan
The other night, I was watching a documentary about the current economy and the stock market. They used some statistics from world champion poker players to make a point about making good decisions about investments. The most profitable players (and we are talking about players with lifetime winnings of 5 -- 7 million dollars) were the ones who used a . . . More
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March 2010
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| Here's what our members are saying ...
"I can't say enough about how valuable your site is to our barn."
So-Cal H/J Trainer
"Elisabeth's development of the "Equestrian Professional" Website brought a much needed financial template to the U.S.E.A. Instructor Certification Program. We on the committee thank her for coming to New Orleans and speaking at our annual meeting. Her insight into the financial matters that are so necessary in the equestrian community will be invaluable to professionals at all levels. We recommend her highly and believe her innovative website will set a new standard of excellence."
Brian Sabo - United States Eventing Association ICP Committee Member
"The first download I did - nailed exactly what was going on with me!"
J. Foreman
Las Vegas, NV
"I signed up a couple months ago and found that just taking the time to read through their stuff puts me in the mindset to think wisely about my business, In fact, I made a pretty sketchy little marketing plan and shortly thereafter I sold three good horses and pulled myself out of debt, right when the economy has been tanking. This kind of business management tool is only what you make of it, but Elisabeth McMillan and her staff have done some really good work on behalf of horse professionals"
Eventing Professional - Baltimore, MD
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