Equestrian Professional Master Class: Building Successful Lesson and Camp Programs

Equestrian Professional's Master Classes enable us to provide our members with special in-depth workshops that specifically address individual equestrian market segments and horse business models.

Horse professionals' businesses are incredibly diverse. Not only are there a wide array of breeds and disciplines but the very structure of each business can differ greatly depending on the horse professional's area of expertise and target market. For example, a professional rider's business model differs greatly from a breeding farm's business model. Similarly, a riding school whose target market is new riders will need a very different marketing plan than a show barn that caters to experienced riders.

Master Classes take place every other month and feature an All-Star line-up of successful horse business owners, equestrian athletes and mentors.  Next week we have a great class for you! Please take a moment to register below so that we can send you a reminder and a direct link to this special members only event!

February 27^th - Equestrian Professional's Master Class
The Riding Instructor - Building Successful Lesson and Camp Programs
Speaker: Jane Seigler
Time: 6:00 pm Pacific 8:00 Central 9:00 Eastern
Format: Simulcast – attend via your phone or computer
Duration: 45 minutes to 1 Hour including Q&A
Summary: This class will focus on the intricacies of building successful riding lesson and camp programs. From marketing strategies to school horse management and from motivating students to increasing profitability this information packed class will provide both new and established instructors with valuable insights to help their programs grow.