Equestrian Professionals Recent Seminar: Smart Social Media Strategies for Horse Professionals & Horse Business Owners

Equestrian Professional's Recent Seminar:
Smart Social Media Strategies for Horse Professionals & Horse Business Owners

To say there is a lot of buzz about Social Media would be an understatement - Social Media is literally exploding. This month, Facebook hit 400 Million users and combined, Facebook and Twitter receive 155 million visitors per day.

For horse professionals, Social Media has taken word of mouth marketing to a whole new level and since roughly 80% of your business is generated from (or directly influenced by) word of mouth, it is extremely important that you understand how to use it effectively.

Equestrian Professional.com's next tele-seminar/webinar will address "Smart Social Media Strategies for Horse Professionals & Horse Business Owner's". This seminar will take place on March 15, 2010 at 10:00 a.m. (Pacific Time). It is free to all horse professionals and horse business owners. The tele-seminar/webinar will be simulcast. You can attend via your phone or computer.

1. Essential Social Media Etiquette and Success Principles
a. This will include many important tips and strategies specific to horse professionals that will steer you towards success and save you from disaster!

2. The 4 Big Social Media Platforms – Facebook, Twitter, YouTube and LinkedIn
a. How they differ from each other - Each platform has different uses for equine professionals and each has its own “rules" for success.
b. Which platforms work best for different types of horse business people.

3. How to develop your own personal Social Media Strategy that is effective for your own unique horse business.
a. Realistic Goals & Expectations
b. Branding
c. Personal & Business Uses i.e. Facebook Pages vs. Profiles
d. Efficiency and time management

This seminar is going to cover a lot of material. We realize that there is a wide range of knowledge and social media expertise amongst our members and newsletter subscribers.

In order to make this seminar the best it can be, we will be sending you all a short questionnaire about your social media expertise and goals. Please take the time to fill it out. This will enable us to provide you with an optimal seminar experience.

Depending on the results from the questionnaire we may add additional support material or split the seminar into two sessions in order to accommodate different skill levels.

Also, with how difficult it can be to get email delivered due to over-zealous spam filters – please white list our email so that you don't miss any important notifications.

As many of you know, we have hosted both free seminars and member's only (or paid) seminars. In 2010 we will adopt the following policies.

All horse professionals will have free access to the live event and can submit questions prior to the event using the web form on the tele-seminar page.

All members of Equestrian Professional can participate in the live event by joining us on the call or webcast and submitting questions. Plus our members can take part in the member's only live Q&A sessions that follow many of our seminars. This gives our members the opportunity to personally interact with a variety of top experts who participate in our seminar programs. We also tape all our seminars. Our members have access to the replay so that they can listen anytime that is convenient for them and never miss a seminar!

Everyone - both members and non-members must register in order to attend. Event spots are limited and some of our seminars have been so popular that we have needed to add extra staff and software to handle the volume. As long as we have a "heads up" on this we are happy to handle it. It really helps when you sign up early!